Bringing the problems of work into learning.

I design training interventions that connect concepts, cases and decisions. The starting point is what participants need to understand and apply in their own context.

Training for companies and organisations

I define the pathway together with the client, considering recipients, initial knowledge and objectives. The work can include workshops, thematic sessions and application support.

Describe your training need

Collaborations with universities and educational institutions

I am available for guest lectures, labs, case discussions and teaching collaborations. I bring a professional perspective on marketing, retail, communication and AI use, to integrate with the programme's objectives.

Propose a teaching collaboration

Topics I work on

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Strategy, positioning and value proposition.

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Retail, consultative selling and customer experience.

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Communication and content design.

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AI, skills and transformation of work processes.

How I build an intervention

First we define the training question. I then select relevant concepts and cases, alternating explanation, discussion and exercise when the format allows. We agree on materials and how to gather feedback on learning.

Teaching experience

•Scuola Politecnica di Design, Milan, 2000–2003: Web Tools & Web Design in the post-graduate masters in Web Design and Visual Design.
•IULM, 2021: lectio magistralis Designing corporate communication in an omnichannel world.
•Anthea Group, since 2022: teaching and business coaching for funded training projects.

These experiences complement the training work with companies and professional associations.

Languages and format

Interventions are available in Italian and English. Duration, format, in-person or remote are defined in relation to the project.

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